Personal Injury Blog

Hiring: Marketing & Business Development Coordinator

Campisi LLP is currently recruiting for a Marketing and Business Development Coordinator. Reporting to the Manager, Human Resources & Operations, and to the Partners, this role is responsible for providing support to the firm with respect to Marketing and Business Development initiatives.

Position Purpose and Objectives:
Plans, coordinates, and implements the firm’s activities with respect to marketing, business development, public relations, and client services. Objective is to increase visibility and brand recognition to strengthen and expand the firm’s client base. Observes confidentiality of client and firm matters.

Major Job Functions:

1. Strategic Planning and Implementation:

Supports and facilitates development, implementation, and tracking of business development / marketing plan. Participates in the firm’s strategic planning activities with respect to evaluation and improvement of present client relations and services, and future business development opportunities and activities.

2. Media/Public Relations:

Prepares and manages public relations activities and communications for the firm (or contracts with and provides oversight to outside agencies), including press releases, new Lawyer announcements and notices, other firm announcements, media materials, and coordination with any outside PR consultants.

3. Newsletters, Brochures and Promotional Materials:

Designs (or contracts with and provides oversight to outside vendors to design), updates, and maintains online and print marketing and business development materials for the firm.

4. Photography, Logos, and Promotional Products:

Arranges for professional photoshoots and maintains image and logo files. Prepares various art files (headshots, logos, graphics) for use in online and print materials. Designs artwork and selects products for promotional use at tradeshows, presentations, etc.

5. Website and Social Media:

Works with contractors in managing the firm's social networking (LinkedIn, Facebook, etc.), and other electronic communications, including drafting and updating content and images, evaluating effectiveness as needed.

6. Directories and Awards:

Manages the firm’s profiles on online directories and referral sites, submits information for Lawyer and firm awards, promotes awards, and determines which directories should be launched and maintained.

7. Event Planning/Coordination and Gifts:

Manages business development/client services functions, events, and opportunities for the firm, including:
a. Develops, organizes, and provides support for firm receptions, conferences, seminars, and other special firm-sponsored events; and
b. Holiday cards, gifts, and thank you gifts for clients or referral sources.

8. Sponsorships and Speaking Engagements:

Identifies, evaluates, and makes recommendations for firm/Lawyer participation in sponsorships, conferences, tradeshows, speaking and writing opportunities, and similar events. Coordinates activities (RSVPs, promotional products, advertising, presentation slides, etc.) as needed. Promotes speaking engagements as appropriate.

9. Surveys and Assessment:

Designs and conducts – or arranges for the design and implementation of – client satisfaction  surveys and market research.

10. Other duties as assigned.

  • The Must Haves:
    Completion of a college or university degree required. Concentration in marketing, business, and/or communications strongly preferred.
    Previous law firm experience considered an asset.
    Familiar with SEO and Google Analytics including ability to set goals, interpret metrics, and implement projects that will improve online performance and visibility.
    The successful candidate must demonstrate an ability to write effectively for public relations and other purposes for audiences inside and outside the firm and to prepare written materials to support and to follow-up marketing opportunities for the firm and for individual Lawyers.
    Ability to evaluate opportunities for business development and manage a budget.
    Tech savvy with proven commitment to efficiency and continuous learning.
    Good knowledge and experience with MS Windows and MS Office Suite (Office 365).
    Ability to work independently and collaboratively within a team environment.
    Ability to work in a high-pressure environment.
    Flexibility to occasionally work overtime.

    How to Apply:
    If you wish to work with an inspired team, please respond in confidence to humanresources@campisilaw.ca. We thank all applicants for their interest in Campisi LLP; however only candidates selected for an interview will be contacted.
  •  
  • Campisi welcomes applications from all qualified applicants. The Firm is committed to maintaining an inclusive work environment comprised of people with diverse perspectives, backgrounds, identities and cultures. It is important to our Firm that all its members, including those with  disabilities, find our workplace to be welcoming and supportive.  Reasonable accommodations are available on request for candidates with disabilities taking part in all aspects of the selection process.
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